To serve as a Centre for Excellence in Management Education, Research & Training. By taking the Glorious & Golden Legacy of 51 years forward with Young Leaders and Nation-Builders & blending modern management thoughts and eternal values. Our Vision is to work on over-all development.
Our Mission is to impart Value-based Management & to be achieved through an Interdisciplinary approach by integrating teaching with research, consultancy, seminars, conferences & publications, to put India on the Marketing and Management map of the world.
Our Quality Policy is Student and Faculty Centric. We endeavour to pursue Global Standards of Excellence in Teaching, Research, Consultancy and Continuing Education to best serve India and the World in the field of Principles and Practices of Business for Challenges of the 21st Century.